These search results get mixed up — here is the split
AuthorScale publishes pricing for a SaaS tool that helps authors create and schedule marketing content (TikTok, Instagram, YouTube). Public plans on their site (as of 2026) include Starter about $19.99/month, Pro about $29.99/month, Ultimate about $49.99/month, and a lifetime option around $999.99. Confirm current prices on authorscale.com/pricing — they can change.
AuthorShelf Inc. sells self publishing packages ($399–$2,989) and author services (editing, book cover design services, book formatting). There is no monthly portal fee. You keep 100% rights and 100% of net book royalties. That is production and distribution setup, not a social scheduler.
When each one fits
Choose a marketing app if you already have a live book and need help making and posting promotional clips. Choose AuthorShelf if you still need a professional cover, interior, ISBN, proofs, and retail setup — or a portal so production is not trapped in email.
They are not substitutes. A $29.99/month content tool will not format your paperback. A publishing package will not replace a multi-account social scheduler. Some authors use both after Title Live.
Quick side-by-side (high level)
| Topic | AuthorScale (marketing app) | AuthorShelf |
|---|---|---|
| What you buy | Marketing content + scheduling software (subscription or lifetime) | Book production packages and author services (listed one-time tiers) |
| Public starting price | About $19.99/month on their pricing page (verify live) | Spark $399; most debut authors Launch $597 or Pro $997 |
| Portal / app | Content dashboard for social posts | Lifetime Author Portal for phases, files, eProof, royalties |
| Rights on book sales | Not a publisher — N/A to production rights | 100% rights and 100% net book royalties to you |
Competitor practices vary by package and year. Verify current terms on their site. AuthorShelf figures reflect listed public packages ($399–$2,989), 100% rights/royalties, and lifetime portal.
Who AuthorShelf is not for
- Authors who only need a social posting tool and already have retail-ready files.
- Authors seeking a traditional advance.
Next step
Prefer packages side by side, or walk through fit on a free call — no pressure.